LOW COST AIRLINES BRANDING DURING THE COVID-19 PANDEMIC

Authors

DOI:

https://doi.org/10.29149/mtr.v6i1.6632

Keywords:

brand functions, communication, content analysis

Abstract

Não se aplica

 

References

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World Health Organization (2020) WHO announces COVID-19 outbreak a pandemic Available in: https://www.euro.who.int/en/health-topics/health-emergencies/coronavirus-covid-19/news/news/2020/3/who-announces-covid-19-outbreak-a-pandemic . Acessed on June 20th 2020.

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Published

2021-03-24

How to Cite

Rodrigo Rizzo Dias, I., Panno, G. ., Martellotta, A. ., & Allis, T. (2021). LOW COST AIRLINES BRANDING DURING THE COVID-19 PANDEMIC. Marketing & Tourism Review, 6(1). https://doi.org/10.29149/mtr.v6i1.6632

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Section

Research Notes